This post is perhaps far too late, and even then, lots of people have more knowledge and insight than me, so I won’t really bother with explaining about WHY the anime industry is in danger. To sum it up, the people in charge need to catch up to modern times. That’s about it.
All this talk though has reminded me that Nintendo is planning on a service for their Wii where a person can purchase something from their online shop FOR another person. You buy, say, a virtual console game, and then the game gets sent to the person you bought it for. And I think this would be a great system to implement somehow for anime.
There’s little doubt that a good number of anime fans love to spread word about their favorite anime, and having the ability to purchase episodes for your friends (because they’re lazy or refuse to watch but you just know they’re going to like it!), I think, would only be embraced by people.
Granted, once the episodes are obtained, it’d probably be pretty easy to pirate them. Maybe there could be some kind of reward system for recommending a show to someone, a way to earn goodies like Naruto headbands or copies of Iroha Gokko and Anato no Tonari. Barring that, I look at the Wii again, with its library of virtual console games, and the fact is, people are ACTUALLY buying them, including the NES ones. You can download the entire NES library for like 50mb onto your computer, and people are still buying NES games.
I know that selling old games isn’t exactly like selling new anime, though.
Except perhaps when the anime isn’t new at all, and it’s just never been released here.