VTuber Music: The Current-Day Character Image Songs

These days, I listen to a lot of VTuber music. They dominate my playlist, which might come across as an odd choice because while quite a few are wonderful singers, you’re not going to get professional-quality results all the time. Even so, there is something that makes VTuber music that feels special in current times: They remind me of anime character image songs.

In the 1990s and up through the 2000s, image songs were pretty common. Whether it was Ranma ½ or Suzumiya Haruhi, shows with large casts would have voice actors sing songs based on their characters, and often as their characters. This feels less prevalent in anime over the past decade and change, but with VTubers, it’s like practically every original song (and even covers to some extent) are just inherently image songs because they work off of the VTubers’ personas.

The “issues” with VTuber music are also reminiscent of complaints about image songs. “Why listen to people who can’t actually sing all that well?” But it’s just as much about connecting to the characters being portrayed as it is about the inherent musicality of a song. You’ll get some performers who are excellent at what they do, but real skill is a bonus rather than a requirement. Better yet, if there is improvement, you get to really see them come into their own rather than just starting as amazing. One of the best things is hearing someone perform one of their songs live and realize that they actually sound better than the studio recording they did back when they were still a little shaky.

To end off, I’m curious about if any readers are fond of any character songs, be they anime, VTuber, or maybe some other category.

So…do you have any favorites?

3 thoughts on “VTuber Music: The Current-Day Character Image Songs

  1. I love Character songs! I’ve been quite sad at them rarely existing any more. I love how they are sung in character and often channel the character or elements of the story in them. Higurashi series had some amazing character songs, and one of my favorites of all time is “and I’m home” the duet between Sayaka and Kyouko from Madoka magika. I never really thought about vtuber songs as “the new character song” but that does make some sense to me. I also love many vtuber original songs and covers.

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  2. Anime image songs are so nostalgic ! One of my high-school favorite in this category was Pub and Go ! from Hetalia.
    In the newer Vtuber category, well I do own Hoshou Marine’s and Nekomata Okayu’s albums and I also love Inugami Korone’s original songs.
    Two of my current fandoms, Project Sekai and Maimaimaigoen have commissioned Vocaloid songs that works as image songs, a bit like Vocaloid song series who built their stories and characters through musical clips. As image songs, my favorite from Proseka are IDSmile and Showtime Ruler and for Maigoen it’s Mother Days and Notorious. For Vocaloid song series, Kagerou Project is a classic I like a lot but I’m also really fond of the Namari Hime/ Lead Princess series.
    Thank you for the article !

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