Category Archives: mahou shoujo

Well They Do Say That Presentation Matters

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A recent episode of Iron Chef America had veteran Masaharu Morimoto taking on Chopped judge Geoffrey Zakarian in Battle Sardine. Morimoto, whose specialty is not only Japanese food but fish in particular provided a formidable challenge for Zakarian. During the tasting portion of the competition, Morimoto served “sardine tacos,” held together with what appeared to be colorful paper. Upon closer inspection however, the paper started to look a lot more familiar.


Milky Rose?!

Ladies and gentlemen, the US TV debut of Yes! Pretty Cure 5 Go Go!

Now as to why in the world Iron Chef Japanese would be incorporating a popular mahou shoujo series into his plating, I don’t have an actual idea, but I do have a few theories, some more outlandish than others.

Perhaps he has a daughter who’s a big fan of Precure, and this is his clever nod to her. Or perhaps Iron Chef Morimoto is himself a fan of the series. It could also possibly be that he chose it because the girls of Precure have colors which match well with the sardine tacos.

Or maybe he just grabbed whatever he could and this was the result.

Still, I think a lot more food could stand to be served on top of anime.

Neither Generically Exceptional Nor Exceptionally Generic

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See if the following descriptions sound familiar to you:

1) A young boy uses his mysterious abilities to fight against the forces of darkness alongside his close friends. Though he’s short on brains, he’s long on potential, and as the series progresses you see him gaining more and more power at incredible rates.

2) When a young girl meets an adorable magical creature, she is transformed into a beautiful and striking figure. Together with her friends, she fights the forces of darkness while still finding time to have fun with her friends and care for her parents’ shop.

Most likely, the two images that popped into your head were the most generic shounen fighting anime and generic mahou shoujo anime ever , respectively. However, the two shows I was actually describing are Kekkaishi and Heartcatch Precure.

Kekkaishi and Heartcatch Precure are both series that are firmly rooted in all the tropes one expects out of them. Kekkaishi involves fighting progressively more powerful opponents as our heroes improve their abilities to keep up. The male main character has a lot of “power” while the female protagonist has “finesse.” In Heartcatch, there’s bright pastels and an entire flower motif and transformation sequences. Both series involve Monsters of the Week. But while they are definitely “generic” in a sense, I really believe both to be pretty exceptional, and it mainly has to do with the way both series approach characterization.

In both cases, the strength of the characterization stems from the interaction between the central characters. For Kekkaishi, it’s the subdued and yet progressive romance of Yoshimori and Tokine. For Heartcatch, it’s the budding friendship between Tsubomi and Erika.  And when you look at both, you see just how well one character complements the other, the way their similarities and differences provide sparks of clever interaction. It’s what sets them apart from other series in their respective genres; the characters feel significantly more fleshed out and three-dimensional than the usual fare, and in a way that I think people who don’t religiously follow shounen fighting or mahou shoujo can appreciate.

At the same time however, I think that for people who don’t really look for that sort of thing, both series can still come across as incredibly generic. And for people who outright despise the genres of shounen fighting and mahou shoujo, no amount of smart writing in these shows can make up for the fact that what aggravates them about shows like these are still present in full force. That is, unless the thing that aggravates them is a lack of good characterization.

If You’re Looking For an Additional Reason to Wear Green Today…

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Incidentally, the other vital component of the day appears to have a similar effect on people.

Conflating Fists and Faces

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Continuing on from yesterday’s post about an anime-related dream, here’s another one I had recently. It’s actually longer than this overall but most of it makes no sense, so I decided to just focus on the anime-related aspect of it. Let’s just say it involved a gangster who wanted to propose to his girlfriend by singing the rap/reggae opening from some video game.

I was at some anime convention that  had Tange Sakura (voice of Kinomoto Sakura)  as a guest. We were in an auditorium and we somehow convinced her to speak in her Sakura voice (which was way different from her normal voice), but then I decided I wanted to take a picture of her. At first I realized I had no camera, but then remembered my cell phone. When I took the picture Tange Sakura exclaimed for me not to, but it was too late.

On my phone there ended up being three pictures. Two of them had her mid-expression so she looked ugly in them, the kind of thing that happens when you photograph someone while their eyes are blinking and such. The last picture I thought turned out well, until I realized that her “face” was a digitized and pixelated black and white fist of Ken from Street Fighter doing a shoryuken from a poster behind her. She said that camera phones were different in Japan and that in Japan if people were making funny faces at each other you knew that they were about to take pictures of each other but America was different. I said, “Ah forget it,” and just shook hands with her. It was a very satisfying handshake and I told her I’m a big fan.

As she left, she told me that the one problem she had with the con was that the genders were not separated in the hotel. I told her that it was indeed a problem with American cons and that the staff would try to fix it.

Shugo Chara Party! is a Kids’ Show

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You’re probably looking at the title and asking why in the world would Ogiue Maniax be making such an obvious, brain-dead statement. Shugo Chara! was a kids’ show. Shugo Chara!! Doki was a kids’ show. What’s the fuss? Let me clear up something though. While the first two Shugo Chara anime were kids’ shows, Shugo Chara Party! is a KIDS’ SHOW.

The format of Shugo Chara Party! consists of 1/3 live actors introducing the show, 1/3 flash animation starring the Shugo Chara who proceed to engage in hijinks, and 1/3 actual anime episode. This is important to keep in mind.

While shoujo has traditionally been designed to target young girls primarily, there has been for many decades now a desire to implement a degree of storytelling sophistication. This is how the world got works such as Candy Candy and Onii-sama e, and mahou shoujo ends up being no exception. This sophistication is also what manages to draw in additional audiences outside of young girls to magical girls, be it older women, teenage boys, or adult salarymen, and while the manga for Shugo Chara! is running in Nakayoshi, very much a shoujo magazine, it is also written by Peach Pit, manga creators who know a thing or two about appealing to non-female audiences through seemingly feminine stories (Rozen Maiden).

The first Shugo Chara anime is regarded by fans as a very good show (and I would agree), with each sequel being regarded as inferior to the series that came before it. You may have seen back when the second series Doki was airing that people complained about it being significantly worse. They cited the large amounts of filler and lower-quality animation as evidence of the decline, and to some extent that is true, but what the fans of Shugo Chara were truly feeling was actually the sting of them being removed as a relevant demographic. In an old post, I talked about how the characters in Doki tended to talk directly at the audience in a manner reminiscent of Dora the Explorer, and with Party!, it is clearer than ever before that Shugo Chara is being turned into the type of show that kids enjoy at the expense of keeping older viewers and fans of the manga entertained.

Look at Shugo Chara Party! and compare it not so much with shows such as Pretty Cure or even the original Shugo Chara!, but rather Thomas the Tank Engine or Mister Rogers’ Neighborhood. You have live actors talking to you the audience, asking you questions about how you’re feeling. The characters in the animated portions do the same. And while Mr. Rogers can certainly be enjoyable to watch as an adult in its own way, it’s always obvious that 20 year olds are not the target audience here.

In fact, the similarities between Mr. Rogers and Hinamori Amu really come to light when you consider the following famous saying by Fred Rogers.

You’ve made this day a special day
By just your being you
There’s no one in the whole world like you
And I like you just the way you are

Please Hunt Me, Onii-chan: The Willingly Poached Anime

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Cardcaptor Sakura

Cardcaptor Sakura is a magical girl series released in 1996 (manga) and 1998 (anime) which remains very popular among otaku. Following the life of a young girl who discovers magic powers and must use those new-found abilities to collect magical cards which have been dispersed throughout her city, Cardcaptor Sakura’s main draw is the natural charm its characters possess, particularly the heroine Kinomoto Sakura. Sakura exudes a sense of authenticity in her character that makes older male fans feel for her, and sometimes even develop sexual feelings for her.

While it’s never clear as to whether or not Cardcaptor Sakura was intended to be received by the fans in this manner (even though Sakura creators CLAMP were fans themselves before becoming professionals), there exists little of that ambiguity with a similar show, Magical Girl Lyrical Nanoha. Essentially following the same basic premise as Cardcaptor Sakura, Nanoha features a young girl who receives magical powers and has to go collect items, but the key difference between the two series is that while Cardcaptor Sakura was targeted towards primarily young girls, Nanoha was aimed squarely at those older male otaku who were very fond of Kinomoto Sakura and the world in which she lived. The late-night time slot, the merchandising (posters in the otaku-oriented Megami Magazine, Nanoha-themed hug pillows), all of it points to a show made for otaku. Why then, do the people who make and promote Nanoha go through all the trouble of giving the series this magical girl facade and having it designed to look on the surface as if it were designed for the enjoyment of young girls when it clearly is not? The answer is, because that’s what the fans want.


Magical Girl Lyrical Nanoha

“Textual poaching” is a term which refers to the act of engaging a work of media, be it text, television, radio, etc., and taking from it not so much what the author intended, but what is pleasurable or enjoyable to the reader/viewer instead of the work as a whole. Coined by Michael de Certeau in 1984, the term was utilized by Henry Jenkins in his study of Star Trek fans, particularly in the way that fans approached their own creative endeavors pertaining to their chosen fandom. The classic example of this is the notion that Kirk and Spock are romantically interested in one another, based on their close friendship and lines which are interpreted as “hints” towards their “true” relationship.

More recently, Jenkins has talked about how the one-sided conversation between creator and consumer has broken down, and how easy it is now for people to talk to a creator, albeit in the indirect form of shouting into the internet. While Jenkins does not focus particularly on Japanese animation, this is essentially the environment modern anime finds itself in, and in this setting you will find that a number of shows, like Nanoha, are designed to be poached.

At the zoo, chimpanzees are not fed by simply placing the food in front of them. Instead, what the zookeepers do is hide the food in the chimpanzees’ cage so that the chimps may find it themselves, and in doing so are creating a facsimile of the wild setting where chimps would forage for food. Even though the zoo is obviously not the jungle, this artificial foraging is what the chimpanzees prefer to simply having the food given to them. In essence, this is the situation surrounding the otaku and the otaku-conscious creator. The otaku, the fan, gains enjoyment from being able to draw from these works a secondary interpretation of events and characters within, and so the creator responds by making a story which on the surface seems very similar to an “innocent” series, but in actuality is constructed from the ground up as a work meant to simulate the foraging otaku engage in to find aspects of a work they can extrapolate as fans. Another example of this is Prince of Tennis and other similar series which, while running in Shounen Jump, are designed in part to attract the female readers who, similar to the Kirk/Spock fans, saw the “close friendship” theme common in shounen manga as “CLOSE FRIENDSHIP.”


Prince of Tennis

The joy derived from not approaching a work as intended makes sense when you realize that many fans are familiar with the notion of liking things to an extent others may not. Fans, after all, are not the majority. As such, they are experienced with liking things which are not intended for them, to the point that the act of pursuing series not intended for them may become the focus of their activity as fans. Creators understand this desire, and so have responded in kind by making series which are designed to be used in that manner, like a small man-made pond where pre-caught fish are thrown in to make things easier. The relationship between creator and fan/otaku is thus predicated on this willful suspension of disbelief. The otaku are willing to pretend that this series made for otaku is not made for otaku. The creator, in turn, continues to intentionally hide bits of “sustenance” in the fans’ cage, a cage which the fans have willfully constructed themselves and can leave at any time should they choose to do so.

Welcome Back, Tange Sakura

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Kinomoto Sakura, the heroine of Cardcaptor Sakura, is one of the most beloved anime characters of all time. Full of energy, enthusiasm, and a drive to find happiness for everyone with mixed an innocent girlishness, Sakura became what is essentially the lofty goal of most moe characters. She tugs at the heartstrings in a convincing manner, gets you rooting for her as she goes out to face the next challenge, and is both believable and fantastic. A good portion of this power and majesty (at least in the anime!) lies in her voice actor, Tange Sakura.

Tange Sakura to certain otaku such as myself is one of the finest voice actors ever, due mainly to the convincing humanity she puts into her roles. But then a  few years back Sakura retired from the world of voice acting, right around time anime really started to take off around the world, leaving a small semi-generation of anime fans unfamiliar with her abilities. But now she’s back, and I have to say few things are as momentous in anime voice acting as the return of Tange Sakura. I don’t know why she left, or why she’s decided to come back, but it is welcome news.

So far she’s played a character in the video game Love Plus, with her first anime role since her retirement being the vampire Hatori Kanon in Anyamaru Tantei Kirumins (which if I were to try to translate into English would be something like “Animeow Detective Mascots”). It’s definitely Sakura all right, though she doesn’t get very many lines. She’s also working with a mix of relatively new voice actors, and some people she’s worked with before, namely Tanaka Hideyuki (Sakura’s dad in CCS). I wonder if anyone out there is watching this show just for her, and not say, because it’s directed by Kawamori Shouji (Various Macross seres, Escaflowne, Aquarion).

I would not be surprised if that were the case, and wouldn’t really mind anyone watching this show in particular for the voice actor(s).

What Do You Mean I Haven’t Heard of These Shows?

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I recently discovered a Mahou Shoujo fighting game called Magical Chaser thanks to a link referral for my Comet-san review, and decided to play it for a bit. The first thing that surprised me though was that of the eight characters playable in the game, there were two I didn’t recognize at all. One of them was the title character of the late 90s/early 00s anime Kasumin, and the other was Popuri from Fushigi Mahou Fan Fan Pharmacy, an early 00s anime.

I don’t presume to know every anime out there, and I don’t think anyone would ever expect me to have watched every show, but having been an active fan for a while it still surprises me whenever I discover a show I have never heard of at all. It’s like there’s an uncomfortable hole in my knowledge that weakens my desire to be a well-rounded fan with a broad view of anime as a whole. I get over it quickly though, and what amazes me more is that both shows, from what little I’ve seen, are really appealing. They’re the sort of thing I definitely would like to watch more of, and I can only hope I’ll have the opportunity to some day.

No one I know had ever heard of Kasumin or Fan Fan Pharmacy either, and it made me realize that there’s this pit of knowledge in the western anime fandom from about 1998 to 2003 due to a number of circumstances. Digisubs were barely coming into their own at this time, and the chances of every show in a season being subtitled or even released untranslated were slim to none. It’s no surprise that these shows fell through the cracks.

I’d like to uncover more shows like this, to know that for everything available online today, there’s still more wonderful things to find, more to learn about anime past. I also want to watch more magical girl shows.

Idea: A Comprehensive Guide to Essential Episodes

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Mazinger Z. Galaxy Express 999. Ranma 1/2. Astro Boy. There are a lot of anime out there that are considered classics (and rightfully so), but the problem with getting into them is that they can be very, very long with anywhere from forty to two-hundred episodes and beyond. Because of this, trying to experience what made these shows great becomes a daunting task, especially when not all of them are “serial,” and instead have large chunks which are simply episodic and, while perhaps decent episodes, are not the ones that can really grab people by the heart and the lungs.

What I am proposing then is that a guide to these long shows be made, pointing out the episodes which are considered, while perhaps not “necessary” to the viewing experience, to be the apex of the show. That way, anybody who just wants to sample the show but in a meaningful way (not just watch the first episode or two and be done with it) can do so and fully understand the reasons that show is called a classic.

But I can’t do it alone.

When the main focus is to be absurdly long shows, no one person can watch everything to make sure that all bases are covered. I would need help. Possibly, I would have to get one or two people watching any given show and have them report back to me what they consider to be the “big” episodes, and then check it out myself to see just how good they are. Something like that.

Maybe this can apply to manga too.

I don’t have any episode lists to recommend at the moment, but I-

Wait, maybe I do.

LEGEND OF THE GALACTIC HEROES
RECOMMENDED EPISODES: 1-110

(Seriously, watch the entire show)

Aim for Mediocrity

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There’s two new shows this season where the apparent premise is that the main characters do not strive to be the very best, like no one ever was. One of these is the moe-powered 25-minute mahjong commercial Saki, and the other is the latest Kyoto Animation cute girls fest about a high school band K-ON! While the titular Miyanaga Saki is simply a mahjong genius who has found a way to merely seem mediocre, and K-ON!‘s Hirasawa Yui is simply a no-talent clumsy girl who’s trying to find something she can sort-of kind-of do, both girls are clearly going for the same goal, which is to be okay.

While both shows are clearly aimed at otaku with their ensembles of adorable girls with relatively harmless personalities, I don’t think it’s necessarily a case of “otaku are afraid to succeed and that’s why these girls aren’t striving to be the very best!” How I personally feel about it is that it’s actually kind of refreshing to not have characters who are entirely about toppling their opposition in a given field. Even if the story turns out that way eventually (a likely scenario for Saki), the fact that it started out that way is pretty nice.

Also, Saki is basically Takumi from Initial D only with mahjong tiles instead of a AE-86 Sprinter Trueno.