Truly “instant” curry rice is something I’ve always wanted, but the idea of a truly shelf stable with absolutely minimal prep time seemed a bit farfetched. That’s why I was surprised a few years ago to see Minato Aqua, Oozora Subaru, and Usada Pekora from hololive promoting a new product called Nissin Curry Meshi, i.e. Japanese curry rice in a cup.
When I traveled to Japan last year, I used the opportunity to get some for myself. What I didn’t know is that there were multiple versions at this point: the original; the “perfect meal” version; extra spicy; and hayashi, which is technically not curry but often gets lumped in with it. Yotsuba famously called hayashi “fake curry.”
As stated in the hololive video above, preparing these instant curries involves adding water to the cup, waiting a few minutes, and then stirring continuously to get the roux to melt and mix with the rice. It’s a little more involved than Cup Noodles, but not by much.

Every flavor tastes close enough to what they claim to be. They hit the right notes, and wouldn’t be mistaken for anything else. I do think the perfect meal version kicks the whole product into the realm of the mildly inconvenient with its extra separate curry powder, but it ends up tasting all right overall.


Regular
The rice is decent but does not taste 100% authentic. It’s unlikely anyone would confuse this for fresh (or even day old) rice if it was served in a blind taste test. It sort of reminds me of a rice-based breakfast cereal in that it feels like dehydrated rice that has been reconstituted, but not necessarily like it’s cooked rice that has dried out. It’s like the curry isn’t quite all there, nor is the rice, but together, they make for a decent facsimile.
Some of the containers suggest adding a raw egg after pouring the water, but depending on how comfortable you are with eating very undercooked eggs (or how where you live treats its eggs), it might not be the best idea.


Hayashi (left) and Keema (right)
In recent years, Nissin has been selling its seafood and curry Cup Noodles in the US, and these products are closer to the more high-quality versions found in Japan. I hope that they find a way to bring Curry Meshi here. It’s not the best thing in the world, but I could see it doing well with those who want something quick and easy but are getting tired of instant noodles.
(It does make me wonder if Nissin branches would come up with flavors to cater to local tastes. Maybe instead of Curry Meshi, we’d get instant rice and beans.)
