Checking Out the Bandai Entertainment-Sponsored ImaginAsian TVAnime Block

ImaginAsian TV is a cable network devoted to asian shows. It has Korean reality shows, Chinese dramas, Indian music videos and, to no one’s surprise, anime.

Back when ADV launched its Anime Network, one of the criticisms leveled at it was that the network was dub only. Well here with ImaginAsian TV we have what seems like a dream come true. Subtitled anime! On TV! It’s great until you remember that the anime industry isn’t doing so hot at the moment.

The shows they’re airing are My-HiME, Scrapped Princess, and Planetes, among others. They couldn’t have chosen these shows out of a hat. My suspicion is that out of all of the Bandai Entertainment properties, these are probably among the ones that have sold well. They’re also probably good for both the American TV viewer who happens to be channel surfing and the anime fan who’s dedicated enough to look for anime, but not aware of bittorrent or willing to go out and buy dvds, at least not without sampling first.

I really only had the opportunity to watch My-HiME, and despite having recently watched My-Otome S.ifr, I had forgotten that My-HiME actually looks really good. Like the current Sunrise show Sora o Kakeru Shoujo, My-HiME simply had good production values, and that makes it an eye-catching show. The same could be said of the other shows on there, now that I think about it.

ImaginAsian TV isn’t by any means a widespread thing so in the end its audience is limited, but it really feels like a sign of progression for anime, even if it’s not one that will lead to big profits for those involved.