
Today is hololive VTuber La+ Darknesss’s birthday, and that has me thinking about her relationship with her fans. In a world that both passively and actively encourages talent and fans alike to fall into obsession, she rarely lets others dictate what directions to go.
I like watching new VTubers debut. Variety is the spice of life, and you never know who’s going to be a pleasant surprise. But I’ve also noticed something when looking at reactions to these reveals: There’s a certain kind of viewer who seems very eager to throw their full support behind someone or something. With just an initial introduction (or even less) to work off of, this type of fan behaves like they’re looking desperately for a conduit for their passion
This can be just another way of engaging with online personalities, albeit one that differs from my more hesitant “wait and see” approach. A forlorn heart might yearn to be recognized and have its intense feelings reciprocated, so having some kind of outlet can be healthy. The fact that this can turn into genuine feelings of attraction and affection can still be okay if there is recognition and understanding of the limits of this relationship.
Where it starts to get iffy is when someone either projects all their values and fantasies into a figure and fails to at least admit that this is projection, or when the eagerness to find a fandom turns into bitterness. That’s the point at which being parasocial becomes harmful, and I worry about both sides in these scenarios.
Some will play into this dynamic, but La+ has a bit of an unusual relationship with her viewers. She is herself an idol fan, and she has expressed empathy for those who have been hurt by an idol revealing that they have a significant other. She’s also a self-professed doutan kyouhi: a competitive fan who does not want to interact with others who share the same particular fandom. She knows what it’s like to be obsessed with someone…but she doesn’t actively seek to be that object for other people.
The way the holoX commander prefers to hold her fans at arm’s length has actually at times garnered her haters. They wish she was something she’s not trying to be, and the fact that she doesn’t conform to their desires bothers them. She’ll make connections outside of hololive in big collabs with people regardless of gender or genre. She’ll gush over Mai Shiranui from the Fatal Fury franchise, channeling the energy of fighting game fans who grew up in the 1990s and 2000s despite not being of that era. She’ll ask to be insulted by her colleagues in hololive with mature voices. She’ll even come up with an official name for her fans (Plusmates), but never actually use it. And when others talk about what La+ is like behind the scenes, they’ll mention how hard she works for herself, her peers, and her fans. That’s something I really appreciate about her: She does her own thing and appears to have a good time in the process.
La+ Darknesss prefers to act as a fellow fan who has the privilege of doing idol-like activities, such as singing and dancing on stage. In this way, seems to look at the fans who might potentially become her most obsessive and parasocial supporters, and says, “I get where you’re coming from, but I can’t be that for you. I can entertain you, though.” That’s just fine by me.



Plugman and Variations