Though I was never a big fan of the show, I’ve been impressed by the Japanese Medarot (aka Medabots) opening theme. It’s surprisingly intense, and it hits with just the right hint of melancholy as anime songs tend to do. Imagine my surprise, then, when I found out that others who grew up with the show on TV in the US did not quite agree. If you take a look at the YouTube comments for the opening, there’s a pretty even divide between those who think the English opening is better vs. the Japanese one.
While nostalgia likely plays a big factor in many of these opinions, I believe that there’s something more, some essential differences between the two songs and the messages they try to convey. Essentially, while the English opening emphasizes “coolness,” the Japanese opening is all about “fiery passion.”
In the case of the English version, there’s a sense that “Robattling” is the hip thing to do. Get your gear, get your robot, and engage in this cool activity. In contrast, the Japanese song is focused towards the energy of youth, and that’s even putting aside the lyrics, which occasionally mention things being “white hot” and such. The song itself ends with the idea that the world of Medarot is one of intelligence and bravery.
The more I thought about this difference, however, the more it became clear to me that Japanese cartoons for children have historically seemed to be more willing to emphasize the value of being young. Be it Digimon or Cardcaptor Sakura or something else entirely, I get the sense that these openings want kids to feel like being a kid is fantastic. American openings for cartoons and other shows, on the other hand, tend to skew towards the desire for kids to grow up. While they’re not telling kids that it’s great to be a 20-year-old or anything, there exists a general marketing idea that kids do not connect with characters who are younger than them. Neither side exists at an absolute extreme, and you can find plenty of exceptions (Precure features characters in middle school while targeting elementary school children), but I can’t help but feel that this is what actually underlies the Medabots vs. Medarot theme song divide.