Today is hololive VTuber La+ Darknesss’s birthday, and that has me thinking about her relationship with her fans. In a world that both passively and actively encourages talent and fans alike to fall into obsession, she rarely lets others dictate what directions to go.
I like watching new VTubers debut. Variety is the spice of life, and you never know who’s going to be a pleasant surprise. But I’ve also noticed something when looking at reactions to these reveals: There’s a certain kind of viewer who seems very eager to throw their full support behind someone or something. With just an initial introduction (or even less) to work off of, this type of fan behaves like they’re looking desperately for a conduit for their passion
This can be just another way of engaging with online personalities, albeit one that differs from my more hesitant “wait and see” approach. A forlorn heart might yearn to be recognized and have its intense feelings reciprocated, so having some kind of outlet can be healthy. The fact that this can turn into genuine feelings of attraction and affection can still be okay if there is recognition and understanding of the limits of this relationship.
Where it starts to get iffy is when someone either projects all their values and fantasies into a figure and fails to at least admit that this is projection, or when the eagerness to find a fandom turns into bitterness. That’s the point at which being parasocial becomes harmful, and I worry about both sides in these scenarios.
Some will play into this dynamic, but La+ has a bit of an unusual relationship with her viewers. She is herself an idol fan, and she has expressed empathy for those who have been hurt by an idol revealing that they have a significant other. She’s also a self-professed doutan kyouhi: a competitive fan who does not want to interact with others who share the same particular fandom. She knows what it’s like to be obsessed with someone…but she doesn’t actively seek to be that object for other people.
The way the holoX commander prefers to hold her fans at arm’s length has actually at times garnered her haters. They wish she was something she’s not trying to be, and the fact that she doesn’t conform to their desires bothers them. She’ll make connections outside of hololive in big collabs with people regardless of gender or genre. She’ll gush over Mai Shiranui from the Fatal Fury franchise, channeling the energy of fighting game fans who grew up in the 1990s and 2000s despite not being of that era. She’ll ask to be insulted by her colleagues in hololive with mature voices. She’ll even come up with an official name for her fans (Plusmates), but never actually use it. And when others talk about what La+ is like behind the scenes, they’ll mention how hard she works for herself, her peers, and her fans. That’s something I really appreciate about her: She does her own thing and appears to have a good time in the process.
La+ Darknesss prefers to act as a fellow fan who has the privilege of doing idol-like activities, such as singing and dancing on stage. In this way, seems to look at the fans who might potentially become her most obsessive and parasocial supporters, and says, “I get where you’re coming from, but I can’t be that for you. I can entertain you, though.” That’s just fine by me.
Kizuna AI, the Virtual Youtuber who coined the very term itself and was once known as the big boss of VTubers, made her return last month after a three-year hiatus. While she has announced that she won’t be doing things the same way this time around, one major change is that she’s using an entirely new model that makes her look more mature. She’s been likened to a mom, and even a former delinquent turned mom.
VTubers upgrading or even changing models isn’t all that rare. Some even drastically change appearances while under the same identity. But it feels different with Kizuna AI, and I think it’s because with her, it’s almost like a timeskip straight out of anime and manga.
Unlike most other VTuber makeovers, in which the switch happens almost instantly, AI was gone for three years. An actual significant amount of time has passed in the real world, and now she has the aura of someone who is at a different stage of her life. In a space where it’s still standard to portray more youthful characters regardless of the actual performers’ ages, having the figure most synonymous with VTubing break away from that trend (if ever so slightly) is a fairly big deal.
Perhaps allowing VTubers to reflect the growth of the performers has its own merits. As Houshou Marine once put it, “the age of 30 is in demand,” but maybe 30 is only the start.
Marvel Rivals has recently introduced the Fantastic Four to its roster, and like the other heroes and villains, they’ve received designs meant to capture the spirits of the characters while giving them a modern game-oriented feel. Among them is the Invisible Woman, and thanks to the game’s behind-the-back camera, one thing is clear: Susan Storm-Richards has quite a butt.
Big buttocks and thick thighs are popular these days, so this isn’t particularly surprising in and of itself. However, the fact that they would give Sue a body in that direction makes me realize something: Perhaps no other character in superhero comics more thoroughly reflects the evolution of trends in female beauty standards than the Invisible Woman.
In my look at VTuber Takanashi Kiara’s 1980s-inspired aerobics outfit, I mentioned that its emphasis on a more voluptuous lower body does not match the dominant thin aesthetic that existed back then. The Invisible Woman goes back even further in time, to the introduction of The Fantastic Four in 1961. And while she’s not alone in that regard (there are female heroes who have been around far longer than her), the difference is that Susan has very few specific iconic features that define how she’s “supposed” to look.
The Invisible Woman is meant to be very attractive (enough that Namor is constantly infatuated with her), but not to the extent of a manslayer like the Enchantress. Other than being blonde, she’s not associated with specific physical features, like Power Girl and her large chest or She-Hulk and her muscular green physique. Her costume isn’t particularly iconic or defining, like with Supergirl or Psylocke. And her powers are actually less conducive to establishing her visual identity compared to most others, including her teammates—”stretchy with graying temples,” “man entirely on fire,” and “big rock guy” are instantly identifiable in a way Sue isn’t.
So over the course of six decades, Sue’s look has changed over and over. Her hairstyles have included long, short, straight, curly, simple, coiffed, Mary Tyler Moore, mullet, and everything in between. Her costumes have ranged from conservative to astoundingly daring: form-fitting, skin-tight, that famous design from the 1990s with the cleavage-exposing “4” on her chest. While she’s generally thin, fairly busty, and pretty, her proportions have all fluctuated a bit. To some extent, this can be chalked up to individual artists’ tastes, but I think it’s notable that they can play around this much with her design compared to other female superheroes.
In the context of Marvel Rivals, the Invisible Woman seems to be influenced by two factors aside from “big butts are in.” First, there’s Sue’s status in the Marvel Universe as a kind of matron of superheroes due to her age and experience. Second, Marvel Rivals is clearly trying to be the next Overwatch, and that includes its reputation for sexy characters who are arguably more famous than the games themselves. In other words, the Invisible Woman is very 21st-century MILF-coded, not unlike Elastigirl from The Incredibles—a series that itself clearly draws a lot of inspiration from the Fantastic Four.
If the Invisible Woman is getting attention again in ten years’ time, I wonder how she’ll look then.
I’ve been looking at the Kakumei Shinka Mazinger line from Soul of Chogokin, and the first thing that stood out to me was the legs. They’re slimmer than what immediately comes to mind when I think of Mazinger, and so I decided to just look at other images: anime screenshots, manga images, other toys, etc.
There are two things I’ve noticed. First, the Kakumei Shinka line more closely follows the original manga designs in terms of silhouette. Second, the lower halves of Mazinger’s limbs really run the gamut, from relatively svelte to Popeye-esque.
I don’t know why exactly this variation occurs, but I’d hazard that it’s about the constant push and pull between adhering to the original, appealing to nostalgia, and attempting modernization. The first Soul of Chogokin was the realization of a concept: high-end toys for the child fan who has grown up. It reflects a goal of looking more mature. The GX-07 is based on the Mazinger Z from the 90s Mazinkaiser OVAs, where it has some 90s flourishes but isn’t supposed to be the absolute unit that Mazinkaiser is. Other versions, like those based on Shin Mazinger and Mazinger Z: Infinity take their own angles as well.
I think I prefer the ones with a bit more heft, but I definitely find a certain charm in the manga/70s anime look. It gives Mazinger Z (and Great Mazinger) a more human feel that’s more superhero than weapon.
So, to any readers, I have to ask: What are your favorite Mazinger legs?
Finding characters you can relate to is part of the fun of fiction. Over the years, I’ve found a fair many that I could connect to, but exceedingly few have spoken to the core of my very being in the same way as Laios Touden.
Laios lives in a fantasy world filled with magic and the supernatural, where he has the unusual hobby of eating monsters, but there are layers to that passion. Sure, he wants to know the best ways to cook the beasts that populate the dungeon, but he’s not like his travel companion Senshi, who wants to find the peak of labyrinth cooking. Instead, what drives Laios is culinary discovery and exploration. More important than figuring out what tastes best is the desire to taste flavors he’s never come across before, and to eat things that might not even be considered edible to most others. If I were in his shoes, I would be the same way. He and I share a similar philosophy: “You don’t know how it’ll taste until you actually eat it.”
And if Laios were just a goofy, relatable guy, that would be enough. But there’s a depth to his silly charm. He’s basically never lost his childhood curiosity, and his enthusiasm is both infectious and a positive force on everyone who gets to know him. I could only hope to be so lucky to do the same for the people I know.
BEST FEMALE CHARACTER
Frieren (Frieren: Beyond Journey’s End)
Over the past fifteen years, it’s often felt like anime has been lacking more traditional fantasy series. Then in comes Frieren: Beyond Journey’s End to show that something more classical-feeling still has a place. It feels refreshingly new yet orthodox, and central to that success is the protagonist herself.
Frieren is an elf mage who has basically already accomplished her biggest quest ever, and is now on a journey to retrace her old steps, indulge in her hobby of collecting obscure and delightfully frivolous spells, and help guide a new generation of adventurers. Her long years mean she has lived experience of things lost to time to most, yet she neither puts stock in the old or the new just because. To her, everything is a valuable learning experience. In a way, she reminds me of a previous Best Character of the Year, Yang Wen-Li from Legend of the Galactic Heroes.
There’s something that I think sums Frieren (and by extension the themes of the series) very well: How the character Serie sees her. To most, Frieren is like a walking myth and impossibly powerful, but Serie is actually even older and stronger. In her eyes, the younger elf has squandered her years and is well below her magical potential—like someone with 30 years of experience in a foreign language only being as fluent as someone who’s been studying for 20. However, Frieren sees value in pursuing things at the pace you want for the things you value, and it’s a lesson I constantly try to take to heart.
BEST ROBOT BRO
Bravern (Bang Brave Bang Bravern)
There is possibly no character who flips his entire world on its head more thoroughly than Bravern. When you first enter the story of Bang Brave Bang Bravern, you think it’s this gritty, relatively realistic mecha story. Colors are dark and subdued. Then, when a fearsome enemy attacks that overwhelms conventional human militaries, in comes a mysterious and bright-red super robot reminiscent of 90s Yuusha anime with little need for an indoor voice, but he literally plays his own fiery, trumpet-filled theme song!
Bravern is not just a fun character—he’s a representative of a style of giant robot and giant heroics lost to time. And he’s the massive unit you want by your side, whether for the bro friendship or the bromance. Or, you know.
FINAL THOUGHTS
Laios and Frieren have a lot in common. They’re both protagonists of fantasy series that have garnered incredible acclaim among fans and critics alike. The two are so popular that you might well accuse me of making the most boring and obvious choices. Yet, while it’s often said that “popular doesn’t mean good,” that doesn’t mean popular things are automatically bad either. With Delicious in Dungeon and Frieren: Beyond Journey’s End alike, you have titles that show how you don’t have to appeal to the lowest common denominator to garner love on a wider scale.
But more important than all that stuff is this: If they met, Laios and Frieren would probably end up being incredible friends for each other. Their sense of wonder at amazement at things others overlook would probably get them talking for hours to each other. The two represent not just styles of fantasy fiction that aren’t as game/isekai-coded, but also approaches to heroes who don’t prioritize power or progress.
And as for Bravern, well, he’d probably be good chums with them too, don’t you think?
I completely forgot that November is the anniversary month of this blog. I guess I was bound to do this eventually after 17 years, though the tumultuous nature of both November and December (let alone the entirety of 2024) made it even less of a surprise.
From what anime has told me, this is the eternal year. Once you reach this milestone, you’re 17 forever (or you enter “17, Season 2,” as per one Houshou Marine). So here we are, where Ogiue Maniax isn’t quite able to vote, but it’s still insisting that it’s practically an adult.
I’m making all the jokes that we’ve seen from anime and otaku culture, but when I look back on how far I’ve come writing here, there’s gotta be one thing above all else that marks how far I’ve come: I got to interview Inoue Kikuko, the mother of the Eternal 17 movement. How wild is that?!
But as long as I’ve gone, I still find the identity of Ogiue Maniax to be perpetually in flux. A big part is that every year I find myself with new ideas, new responsibilities, and the awareness that my perspective simply has to be different from when I started. That’s not to say that I consider myself a traitor to the values and inspirations that prompted me to start an anime blog in the first place, but I inevitably have to approach it with a different energy.
In a way, continuing to write about anime in this fashion is a sort of Eternal 17 attitude in itself. At the same time, who the hell blogs anymore? It’s the domain of weirdos like me who have stubbornly refused to switch mediums (this is not a bad thing). Yet, given where media as a whole has come and gone, I wonder if younger people will rediscover the unique joys of writing as a way to escape some of the things they enjoy less.
A couple years ago, I started watching the popular Dungeon & Dragons roleplaying stream Critical Role, following the adventures of the ragtag band known as Bell’s Hells from the very beginning. A number of my friends are long-time fans of Critical Role, particularly Campaign 2, “The Mighty Nein,” and I decided that this third campaign was a good time to jump in.
I’ve had my ups and downs with Campaign 3, as 1) I felt it couldn’t always keep my attention, especially when each season was 3–5 hours long, and 2) it drew a lot from previous campaigns that made it hard to follow. Nevertheless, I stuck with it. Then came a turning point that I think helped finally get me more invested: the group’s trip to the red moon, Ruidus. Not only was it revealed that this moon is inhabited by all manner of heretofore unknown species, but that they lived under the tyranny of the Weave Mind, five ancient psychics who have combined their powers to rule as one. And if there’s anything I love in fiction, it’s villainous hive mind masters whose very combined nature is both their greatest strength and their Achilles’ heel.
The Overmind? Hell yeah. Mother Brain? Always love fighting her. Virtually every shmup final boss? Give me more. Ougi Ichirou from Kekkaishi? The reveal that he’s actually six brothers grotesquely fused together is one of my favorite moments in that manga.
A couple weeks ago, Critical Role finally had the players enter into direct battle with the Weave Mind. However, while Bell’s Hells are the main heroes, they were not the ones to confront the masters of Ruidus. The story had led to the player groups from each of the three campaigns tackling separate vital missions, and this was the Mighty Nein’s. The result: It was amazing, and probably my favorite episode of Campaign 3, tied maybe only with the pyrrhic victory against Otohan.
Now, I’ve seen some of the arguments online as to why the Weave Mind fight was disappointing for some people. “The Mighty Nein have no narrative connection to them.” “They were only ever talked about as this great evil, and never had the chance to really show it.” But as valid and reasonable as those opinions are, I can’t resist an awesome battle against a hive mind boss, particularly when it involves special mechanics, and those mechanics are key to unraveling the seeming invincibility of the enemy. I’ll eat that stuff up all day long.
The Weave Mind was revealed to have a number of features tied to their unique composition and the site of battle, their Pentathrone Chamber. A psychic shroud of some kind made them difficult to target. Damage to any one of them would be divided evenly between all five, blunting the damage. They could attack in unorthodox ways, like eliminating player spell slots and forcing exhaustion. Three could work together to create a triangular area-of-effect attack. They also had special shields that granted them more HP, which were also restored at the top of every turn.
But as the Mighty Nein fought them, the players gradually learned how to tear down the interconnected layers of defense. Smashing the crystalline structures in particular helped to blunt their ability to regenerate their shields, and when Veth (played by Sam Riegel) landed a sneak attack on one of the Weave Mind, the foe happened to be in a position that prevented them from sharing damage with the others, and that became the turning point of the battle. The implied shock at having their weakness exposed was personally extremely satisfying.
Shortly after, Yasha (Ashley Johnson) landed a blow so strong that even the damage distribution couldn’t save the wounded member from being slain, and the lattice work of defenses actually led to the Weave Mind’s undoing. With one less ally to take the pain, it became harder for them to weather hits, and when some clever teamwork by Beau (Marisha Ray) and Caleb (Liam O’Brien) left one of them stunned and unable to resist a Disintegration spell, killing one actually led to the demise of the collective. The DM, Matt Mercer, described the dying Weave Mind as ironically being defeated by the very fusion of selves that granted them such extraordinary abilities, and that their final moments showed how pathetic they and their petty ambitions really were despite their immense power.
Amazing. 10/10.
I think what made all this especially appealing to me was that Matt Mercer had specifically set this all up as a unique combat challenge for the players. Like a good pro wrestling match, the technical aspect helped to fuel the story of the fight, but this battle had an added factor: None of this was predetermined. The whole setup reminds me of one of the big dividing lines in battle-oriented anime and manga: whether a series focuses on brain battles or heart battles. This definitely leans more into the former with the previous fight by Campaign 1’s Vox Machina more the latter. Making a brain battle emotionally satisfying isn’t always easy, but I think theteam pulled it off.
I don’t think every battle in an RPG should be against hive minds (it’d probably get old), but pulling one out and making it this exciting is exactly the kind of thing that makes me want to memorialize it on this blog. Kudos to the Critical Role team.
Video essayist F.D Signifier has made various videos about what he calls edgelord movies—media featuring cool lone-wolf heroes—and the way they interact with the portion of their fanbase that consists of a male, mostly white viewers drawn to their depiction of masculinity. Fight Club, The Matrix, Joker, and even something like Attack on Titan all count towards this. They’re fascinating watches, and well worth checking out.
At the end of his most recent video (see above), he comes to a striking conclusion: Attempts to address edgelords through edgelord media are probably in vain because there will always be a part of that audience who will just remember the badass stuff and ignore (or not even notice) the criticism. To make an edgelord movie, you need edgelord moments, and that is what a particular type will gravitate towards. If you make violence look cool, that’s what some people will remember above all else.
I can definitely see where F.D Signifier is coming from. But despite my sense that he might very well be right, I’m going to toss in my suggestion for an edgelord title that I think is the most likely to reach that audience and drive its criticisms home: Chainsaw Man.
Fujimoto Tatsuki’s manga Chainsaw Man centers around Denji, a destitute boy who does menial tasks for gangsters and dreams of 1) losing his virginity 2) eating bread with jam. Through an odd confluence of events, he gains the power of the Chainsaw Devil and becomes Chainsaw Man, with a chainsaw for a head and chainsaws on his arms…and also he can just make chainsaws come out of his body. The series is crass and ultra violent, and Denji acts as this powerful hero who breaks all the rules.
Except, where other edgelord fiction might leave any revealing commentary about its protagonist to the end (Fight Club, Attack on Titan), or couch its transgressive politics in imagery and metaphor (The Matrix), Chainsaw Man constantly juxtaposes the “sigma male” qualities of Denji with his own pathetic nature. Rarely does a badass scene or arc take place that isn’t immediately cut at the knees while the series questions that badassery in the first place. While it’s still possible to ignore Denji’s sadder qualities, Chainsaw Man really throws it in the audience’s face over and over again. There are even times where Denji himself explicitly expresses frustration over how shallow he can be, and how he often wishes he wasn’t that way.
I don’t have any empirical evidence that Chainsaw Man has reached anyone in the manner I’ve described. In fact, I often see the opposite, as parts of the Chainsaw Man fandom concentrate on refracted pieces instead of the whole: the brutal violence, the character Makima’s domme aesthetic, general wackiness, etc. But while at least a chunk of that audience might never learn, the series itself continuously pulls apart its own power fantasy only to put it back together and then tear it up again in a continuous cycle. It never relents, and I think that persistence could pay off.
On Nov 29, 2024, hololive Japan VTuber Sakamata Chloe announced on her third anniversary that she would be ceasing her streaming activities with hololive at the end of January. As a Day 1 fan of her generation, holoX, I wanted to give her a proper send-off with a nice farewell post on this blog.
Then the next day came, and with it a second major bombshell: Ceres Fauna of hololive English’s Promise announced that she will be graduating from hololive at the beginning of January.
So as much as I would have preferred to write two separate pieces that shine the spotlight on each of them separately, these two departures feel so closely linked together that talking about one inevitably brings thoughts about the other. Consequently, I write this in the hopes that it can be both a celebration and a thinkpiece.
Looking at the Orca and Kirin
Sakamata Chloe and Ceres Fauna lore and approaches to VTubing are different.
Chloe is an orca, and has been the “cleaner and intern” of Secret Society holoX, an organization ostensibly aiming for world domination. Based on her initial design, she seemed the most serious and mysterious of holoX, only for her to debut in the silliest way possible.
She’s known for her amazing and versatile singing voice that can switch from cute to sultry, her cheeky banter, her aversion to bathing, and her lack of prudence when it comes to things like fanservice (which her fans obviously love).
Fauna is a kirin and the “Keeper of Nature” for a Council of primordial forces, before engaging more directly with humanity as part of hololive Promise. At first, she seemed like a nurturing “mother nature” type, but almost immediately revealed a mild, yet noticeable yandere undertone to her personality that eventually gave way to a cursed sense of humor.
She’s synonymous with ASMR aided by her incredibly soothing speaking voice, serious gamer attitude that pops up at unexpected moments, and an Extremely Online Millennial sensibility that makes her ramblings endlessly entertaining.
But despite their differences, the two have some things in common that make their decisions to leave almost parallel each other. Their respective generations both debuted in 2021, a little over three months apart. Although Chloe was the fastest in holoX to hit one million subscribers on Youtube and Fauna still hasn’t hit that milestone, both are known for having an impressively large and consistent viewership, with very few peaks and valleys. Both have a knack for “piloting” their virtual selves in ways that make them feel more natural too. Also, in my opinion, their character designs are among the most beautiful in hololive, and were the ones I initially gravitated towards prior to their debuts.
I bring up their similarities and differences not simply to compare the two, but to emphasize that both of them feel like consummate ideals of VTubers in their own ways, to the extent that their decisions to leave have been real shocks. Granted, one of hololive’s strengths is the way that each and every one of their talents feels like a pillar of the company in their own unique ways (be it through content, longevity, reach, support behind the scenes, etc.), which makes every exit feel like a big loss. In addition to having two back-to-back announcements, there’s also the issue that three years is both an eternity and a drop in the bucket in internet years. They’ve been around long enough to become part of viewer’s lives in significant ways, but then it feels like their careers were only just beginning.
Circumstances
Chloe mentioned having to deal with ongoing health issues, the workload, and wanting to go a different direction than the one hololive is taking. Fauna cited disagreement with management as her reason, and specifically stated that she liked singing and dancing for the crowd as if to kill the idea that she hated doing idol stuff. Almost inevitably, there’s been a lot of catastrophizing and speculation as to what exactly this all means, and in response, a number of other talents (like Bae, La+, and Shiori) have given their own thoughts, reassuring fans that they are relatively happy and comfortable with being in hololive currently.
My feeling is simply that there’s one priority above all else: making sure these people behind the VTubers can live in ways they don’t regret. They are the core and backbone of hololive, and to neglect them would damage everything, including but not limited to their bottom line. Whether that means allowing talents to leave on good terms or changing things within the company to keep them from burning out or damaging their health, everything in their power should be done to make sure hololive is not the end of their careers for the wrong reasons.
In this regard, I can’t help but also express concern over Kazama Iroha, who has had to go on hiatus because she’s completely lost her voice due to stress. A part of me worries that the increasing expectations for hololive members— regardless of whether those expectations might be from the company or externally from viewers—risk encouraging a form of ableism in VTubing, a field that has been great for people with disabilities and other health problems. The concerts are among my favorite parts of hololive, but I don’t want them to happen at the expense of the talents’ wellbeing. If safeguards are in place already, then great. If not, I hope they get some.
Cheering ’til the End
I come away from all this largely with fond memories of all the great times I’ve had watching both Chloe and Fauna. For Chloe, the first things that come to mind are all her 3D specials. There’s her getting pelted with fish during her 3D debut, her duet with May’n, and her performance of “Jouya Repaint” with all of holoX at 4th fes, among others. Chloe’s voice is one in a million, and I hope she keeps it safe for her own sake.
For Fauna, the personal highlights are a bit more varied. Of course there’s all the excellent ASMR, but her April Fools 2009-era Minecraft stream (complete with crunchy audio/video quality, awkward mannerisms, and up-angled webcam) is an all-time great. I also can’t say enough about her performance with Shiori and Nerissa at Breaking Dimensions, as well as how Fauna’s “Stay with Me” showed just how much training she’s put into singing.
Something else Chloe and Fauna have in common is that their respective lore each allows for goodbyes that create interesting stories. Chloe could move on from her holoX internship to a bigger “job” elsewhere. Fauna has implied that she’s actually an usurper of the true Keeper of Nature (her mascot character Nemu), and maybe Nemu could take back her rightful place.
I hope that wherever they land, it’s someplace they can thrive and do what they want at a pace comfortable for them.
I’ve been thinking more about one peculiar quality I see in the VTuber community: the extremely insular humor from the fans.
Sometimes, humor is meant to be broadly accessible, such as how a good stand-up comedian will deliver a joke with proper setup so that even a first-time audience can understand it. A lot of actual VTubers are also skilled in this regard because part of their goal is to grow their community by appealing to new viewers. However, from the fandom side, many things considered funny begin with what is the common refrain of the in-joke: “You had to be there.”
As a hypothetical example, a VTuber might have a four-hour stream, where halfway in, they mispronounce a word in a humorous manner. This might then get clipped into a concise form. From there, it becomes the subject of a hastily photoshopped image, and then another, until it’s so abstracted from the original that it’s nearly impossible to understand for anyone who isn’t in the know.
That’s not to say that this makes such humor objectively bad—there are plenty of VTuber memes that I myself find hilarious. But I also understand that I had to have been watching enough to attune myself to the wavelength of that humor. Unless something is general enough, it’s hard to create new fans when everything looks strange and obtuse.
The interesting thing about all this is the fact that it’s like a marriage between two popular forms of nerd humor—references and image memes—without fully possessing the traits of either. References are often practically reverent to the original source, either some combination of a knowing nod to a quotable line or perhaps a show nudging and winking while essentially saying, “Hey! Remember THIS?” Image memes are often so divorced from their original sources that they take on a life of their own far removed from however it began. But VTuber fan humor is both reverent and transformative, combining the best and worst of both worlds. It’s like Simpsons “steamed ham” memes, only restrained in specific ways to make it grow back in on itself and create an insulated shell.
Take all this as a very light criticism of the fandom. Humor is subjective, after all, and there’s nothing inherently wrong with jokes only understood by those who have the proper context. Ultimately, I think it just means that the VTubers themselves are the ones to bring people down the rabbit hole. Maybe that’s not such a bad thing.